Freenow raises London black cab commission to 20% from 14 September
Freenow by Lyft now charges London black cab drivers 20% commission including VAT, except drivers carrying its on-cab advertising or signing up for it before the end of 2026.
Last checked 29/09/2026.
Source: TaxiPoint
From 14 September 2026 Freenow by Lyft charges London black cab drivers 20% commission, including VAT, on completed jobs. Drivers who take part in its on-cab advertising programme, or who sign up to it before the end of 2026, keep their existing rate. Freenow said the extra revenue would fund product work, driver benefits and marketing, alongside 24-hour support and instant cash out for drivers in higher tiers.
It is the first visible change for drivers since Lyft bought Freenow, and Lyft has since agreed to buy Gett UK.
What it means for your tax
Commission is a business expense. Most cab drivers are not VAT registered and cannot reclaim the VAT inside the 20%, so the whole amount is the cost. Fares stay your turnover before commission. If you take on advertising to keep the lower rate, any payments for carrying it are income too. Driving with Freenow has more.
Sources
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